Entrepreneur Elicia Fogg started her fashion journey by creating her fashion boutique, “So Cliche”, in 2015. after being uninspired by what the UK High street had to offer.

 

Using herself as her muse to promote the clothing brand Elicia based the foundations of her business soley on Instagram.

 

Elicia has now moved away from the fashion industry and evolved her knowledge to the events & party planning sector by creating her brand “My Dreamy Event”, which provides customised creations and corporate events for consumers.

 

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